TIME Magazine has just launched a new mobile application for the BlackBerry simply called the TIME BlackBerry App.

Get the latest news, read opinion and analysis from TIME influential bloggers, while also having the ability to browse through award-winning photography and TIME’s hugely popular Lists. You can also customize the content to easily view headlines from your favorite sections.

You’ll get updates automatically pushed out to your BlackBerry® smartphone, so you can read it on the subway or on a flight. It’s the fast and easy way to have TIME with you to read and peruse, no matter where you are. Best of all, it’s FREE!

TIME BlackBerry App runs on every BlackBerry since the 8100 and you can download it directly to your device by visiting http://app.time.com from your device’s browser.