During his keynote at Mobile World Congress 2010, Research in Motion founder and co-CEO, Mike Lazaridis, introduced the concept of BlackBerry Super Apps.
A Super App for BlackBerry smartphones is an app that delivers a compelling user experience by leveraging the unique capabilities of the BlackBerry platform. Super Apps are the kind of apps that people love and use every day because they offer such a seamless, integrated, contextualized and efficient experience.
That sounds kinda cool, until RIM said that examples of Super Apps are MySpace and Facebook for BlackBerry smartphones, which, quite honestly, completely confuses the hell out of me.
Now, don’t get me wrong, I understand the concept of a Super App. It’s just that the general consensus, when it comes to MySpace and Facebook, is that both applications suck. I know that each app has been downloaded millions of times, however, they both have very low ratings on BlackBerry App World. It seems to me like RIM could have come up with better examples of super Apps, even if it just meant highlighting APIs and tools necessary to create a Super App.