Research in Motion subsidiary, Chalk Media, yesterday announced Chalk Pushcast Software 5.4, the latest and newly branded release of Mobile chalkboard, which facilitates a trackable and secure communication channel for delivering audio- and video-rich content to BlackBerry smartphones.

Chalk Announces Chalk Pushcast Software for the BlackBerry Enterprise Solution

Features Advanced Manageability, Enhanced Security, and Support for the Latest BlackBerry Smartphones

Waterloo, ON – Chalk Media Service Corp. (Chalk), a subsidiary of Research In Motion (RIM) (NASDAQ: RIMM; TSX: RIM), today announced Chalk™ Pushcast™ Software 5.4 – the latest and newly branded release of Mobile chalkboard™, which facilitates a trackable and secure communication channel for delivering audio- and video-rich content to BlackBerry® smartphones

Chalk Pushcast Software 5.4 features a new look and feel to the Chalk™ Pushcast™ Player; deeper integration with BlackBerry® Enterprise Server for streamlined manageability; SSL security for web access; and support for BlackBerry OS 5.0, which enables organizations to push multimedia-rich content to the latest BlackBerry smartphones, including the BlackBerry® Bold™ 9700, BlackBerry® Storm2™ 9550, and BlackBerry® Curve™ 8520 smartphones.

“We are building deeper integration between our award-winning solution and the BlackBerry platform – the corporate standard for enterprise mobility – to deliver a truly secure, easy to manage solution for pushing impactful training, compliance and corporate content to BlackBerry smartphones,” said Jody Glidden, Director at Chalk. “With this combination, Chalk Pushcast Software is significantly raising the bar for secure mobile learning for business.”

Chalk Pushcast Software consists of four main components – the Chalk™ Pushcast™ Console, the Chalk™ Pushcast™ Player for BlackBerry smartphones, the Chalk™ Pushcast™ Desktop Player, and Chalk™ Pushcast™ Tools – including the Chalk™ Pushcast™ Plug-in for Microsoft® PowerPoint® and the Chalk™ Pushcast™ Policy Pack.

Administration-based enhancements in Chalk Pushcast Software version 5.4 include:

BlackBerry Enterprise Server User Synchronization – Enables administrators to synchronize their BlackBerry Enterprise Server database with the Chalk Pushcast Console (Console) database for streamlined user management. Administrators can also set polling intervals that determine how often the BlackBerry Enterprise Server software will synchronize with the Console for additions, modifications and deletions.

Podcasting Channels – Administrators can now use Chalk Pushcast Software to push video- or audio-based corporate RSS feeds to individuals or groups via a specific ‘podcasting channel’ in the Chalk Pushcast Player. Administrators can also lock channels from being unsubscribed if necessary, and create a list of approved opt-in RSS feeds for users.

End User Controls for Chalk Pushcast Policies – Users now have the ability to set policies in the Chalk Pushcast Policy Pack from their BlackBerry smartphones to control how and when the Player downloads content. Policies can be set for Wi-Fi usage, bandwidth usage and roaming. Previously, only administrators had access to the Policy Pack (via the Console). Users cannot override policies set by the IT administrator.

SSL Security – Secure Socket Layer (SSL) security is applied to all Chalk Pushcast Software web services, including content publishing and data transfer to and from BlackBerry smartphones.

The new Chalk Pushcast Software works with BlackBerry Enterprise Server version 4.1 and above and BlackBerry smartphones running BlackBerry OS 4.6 and above.

About Chalk Media Service Corp. (Chalk)
Chalk’s award-winning BlackBerry application lets organizations push media-rich content to BlackBerry smartphone users wirelessly, enhancing productivity and improving employee efficiency. Chalk Pushcast Software delivers protected, tracked content to BlackBerry smartphones for training, compliance, corporate updates, and more.  Chalk Media Corp. is a subsidiary of Research In Motion (RIM) (Nasdaq: RIMM; TSX: RIM).  For more information, visit

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Chalk, Pushcast and Mobile chalkboard are trademarks of Chalk Media Service Corp. The BlackBerry and RIM families of related marks, images and symbols are the exclusive properties and trademarks of Research In Motion Limited. RIM, Research In Motion and BlackBerry are registered with the U.S. Patent and Trademark Office and may be pending or registered in other countries. All other brands, product names, company names, trademarks and service marks are the properties of their respective owners. Chalk and RIM assume no obligations or liability and make no representation, warranty, endorsement or guarantee in relation to any aspect of any third party products or services.