I Was Just Joking But Verizon Should Take It Seriously

I played a bit of an April Fools Day prank on RIMarkable readers yesterday that I hope no one took offense to. I kind of leaked a fake story about how Verizon was releasing 3 new BlackBerry devices but I left plenty of clues that with in the story that it was a gag.

Although it became clear in the comments almost immediately that this story was not true, the fact that readers wanted it to be was just as clear.


Frequent RIMarkable commentator Thought made two really good points yesterday. Verizon would receive a lot of good will if they released newer BlackBerrys sooner and that Verizon needs to realize that its slow adoption rate on new BlackBerrys is not only causing the company to lose customers, but “high value” customers who gladly pay a premium for their services.

I was just joking when I said that Verizon was coming out with 3 new BlackBerry devices. Verizon, however, should take the fact that they are losing valuable customers because they aren’t offering them the devices they want very seriously.

Verizon’s allure has always been it’s network. It is better than everyone else’s, however, Verizon must realize that having the best network won’t matter if your customers all leave because the you don’t offer the the devices they want.

Written by Robb Dunewood on April 2nd, 2007 with 5 comments.
Read more articles on BlackBerry and Opinion and Verizon.

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5 comments

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Get your own gravatar by visiting gravatar.com Adam K
#1. April 2nd, 2007, at 12:18 PM.

Thank you for providing this post. My hope is that Verizon will take notice. I was in the group that took you seriously yesterday. Please keep monitoring this issue for us.

Get your own gravatar by visiting gravatar.com Robb Dunewood
#2. April 2nd, 2007, at 2:43 PM.

No one want’s a BlackBerry Pearl or 8300 on Verizon more than I do. As soon as I get in word that a new Verizon BlackBerry is coming out, I will post it here on RIMArkable.

Get your own gravatar by visiting gravatar.com Joshua
#3. April 2nd, 2007, at 5:17 PM.

I understand from my corporate Vzw rep that the only new BB coming out is an international version, which is costly and provides not much unless your an international traveler. Any thought as to what the model is?

Get your own gravatar by visiting gravatar.com BBAdmin
#4. April 2nd, 2007, at 5:54 PM.

Sweet Robb……sweet!!!

Get your own gravatar by visiting gravatar.com Jeff
#5. April 2nd, 2007, at 11:52 PM.

I spoke with a Verizon Regional Manager today at my local store who said “we are coming out with the Blackberry Cyclone in third quarter.” We will see.

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