ReviewMe or ReviewMe not?

by Robb Dunewood on November 12, 2006 · 6 comments

I need to ask you your opinion on something. How do you feel about paid blog reviews for products and services? We review stuff all the time here on RIMarkable, however, until now, we are being paid for this very review of ReviewMe, we have never accepted payment for them.

Truth be told I am kind of on the fence as to if we should use ReviewMe. On one hand, it is just another form of advertising. On the other, it is about as obtrusive as advertising can get… Content, in essence, becomes the ad.

Review Me is a new blog advertising service from the creator of Text-Link-Ads. Advertisers can pay to have their product or service reviewed by bloggers accepted by Review Me as publishers. The one thing that has me considering monetizing RIMarkable with ReviewMe is that advertisers cannot require a positive review.

We do not allow advertisers to require a positive review. The vast majority of reviews are measuredly positive, although many do contain constructive criticism. We view this as a bonus: how else can you quickly and cheaply get feedback on a product or service from influencers?

Additionally, all reviews must clearly state that they are sponsored “in some fashion“. In some fashion is a bit ambiguous so if we decided to continue using ReviewMe, a decision that will be greatly influenced by your comments, we will clearly state Sponsored Post in bold at the beginning and at the end of each post. We may even create a category specifically for paid posts.

I guess what has be a bit leery of using ReviewMe to monetize RIMarkable is that I am concerned that I could lose some credibility with readers. I have been known to argue unpopular points of view, spread rumors substantiated by nothing more than opinion, and make some of the most outrageous predictions out BlackBerrys and Research in Motion that you could imagine, however, no one has ever accused me of doing so purely for profit.

ReviewMe’s policy of not allowing advertisers to require positive reviews goes a long to make sure that publishers can maintain their integrity with readers. I, however, want to here your honest opinions of how you will view what you read here on RIMarkable going forward if you know that some of the content is sponsored.

ReviewMe, Sponsored Blog Posts

{ 1 trackback }

ReviewMe… Easy to cheat if you are a publisher… at Bloggerpreneur
11.13.06 at 3:05 pm

{ 5 comments… read them below or add one }

1

j.a. 11.12.06 at 8:44 pm

IMHO sponsored reviews try to be a little partial in anyway and may affect your credibility, however it is understable that you need some kind of income to cover the expenses. They say “You control what you review” and probably it can let you avoid conflicts.

2

Scott A 11.12.06 at 9:19 pm

I would vote against paid reviews. Cnet is a prime example of where paid means not as impartial.

3

Stu 11.13.06 at 9:45 am

I think it’s fine as long it’s clearly disclosed that it is a PAID review. I like your opinion on most products, but if it’s a paid one i’d like to know.

4

Amit 11.13.06 at 10:23 am

I have been reading your blog regularly for some time and one thing that I have noticed is that Rimarkable is more of an editorial or opinion blog than it is a news blog. So long as you don’t compromise your opinion just to make a few bucks I don’t see an issue with you getting paid for it.

5

Stefanie 11.13.06 at 2:02 pm

I think it is perfectly ok to use that service. By looking at your page you have already “commercialized” it with google ads so why not add another money making program to your blog. I belong to something like reviewme called blogitive.com. They are probably basically the same. They way I like to go about it is by getting familiar with the website or product they want you to promote and blog about. If I understand and believe in it I will post about it. If I don’t understands it or think it is false, I skip that offer and move on. If you don’t feel comfortable doing something like that, stay away from it and find another money making idea. There’s a website called creamaid that has you post about things that are simpler like video games or McDonalds. Not too deep. Consider all your options! Check out my page sometime randomencountersofwe.blogspot.com

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