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You are here: Home / BlackBerry / The Porsche Design P’9981 BlackBerry Named Smartphone Of The Year

The Porsche Design P’9981 BlackBerry Named Smartphone Of The Year

May 15, 2012 by Robb Dunewood 4 Comments

Believe it or not, the Porsche Design P’9981 Smartphone from BlackBerry has been awarded Smartphone of the Year 2012 by a distinguished jury at the renowned Plus X Award in  Germany.

I say believe or not because, not only don’t I believe that the P’9981 is the best looking smartphone, I don’t think that it is even the best looking BlackBerry.

That being said, it is kind of cool that a BlackBerry won this award…

P’9981 named Smartphone of the Year

Porsche Design and BlackBerry honoured at Plus X Award® 2012

Stuttgart/Cologne. The Porsche Design P‘9981 smartphone by BlackBerry has been awarded as “Smartphone of the Year 2012” by a distinguished jury at the renowned Plus X Award®. The German luxury brand’s product combines typical straight-line and puristic design by Porsche Design and innovative technologies by BlackBerry.

“Porsche Design has been a symbol for Iconic Style since 1972,” says Dr. Juergen Gessler, CEO of the Porsche Design Group. “Products with clean lines and no frills are at the heart of our design philosophy. Our collaboration with BlackBerry led to a smartphone that implements our credo without compromises. The Porsche Design P’9981 Smartphone by BlackBerry is a modern luxury smartphone that combines timeless design with state-of-the-art technology.”

Axel Kettenring, Managing Director RIM Germany, says: “We are very proud to receive this seal of quality. Receiving the Plus X Award for the Porsche Design P’9981 smartphone confirms we are operating at the cutting edge with our demand for design and quality.”

The Plus X Award is awarded in the categories technology, sport and lifestyle paying particular attention on innovative and future-oriented products that distinguish themselves from others by a noteworthy added value – the Plus X Factor.

Please find more information on the Porsche Design P’9981 Smartphone by BlackBerry under de.blackberry.com/devices/p9981.

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Filed Under: BlackBerry Tagged With: Porsche Design P'9981

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Comments

  1. Norman R. says

    May 15, 2012 at 11:04 am

    Wow…  The Bold 9900/9900 is a much nicer looking device than this.  The P’9981 is so guady that it almost looks fake. 

    Reply
    • Robb Dunewood says

      May 15, 2012 at 11:12 am

      I think guady is the perfect adjective…

      I agree with you 1000%…

      Reply
    • Robb Dunewood says

      May 15, 2012 at 11:14 am

      I think guady is the perfect adjective…  I agree with you 1000%.

      Reply
  2. Ehammer says

    May 15, 2012 at 11:26 am

    I agree, it looks like something out of an 80’s movie where they think this will be retro now. Oh, and yes, Bold much nicer. Very surprised.

    Reply

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