I am often asked the question, “What can RIM do to get the BlackBerry back on top?”
To be totally honest , I don’t know that there is anything, realistically speaking, that RIM could do to regain the crown of top smartphone in the foreseeable future.
As a matter of fact, a potential bright future for Research in Motion could be one where the BlackBerry doesn’t even play a significant role in getting things turned around.
A lot of people, many industry analysts included, believe that Research in Motion exists as a company because of the BlackBerry. What actually is true is that Research in Motion is the company that manufactures the BlackBerry and does a list of other things that generate tremendous revenue for the company with far greater margins.