CIO’s Al Sacco had the opportunity yesterday to sit down with David Heit, Research in Motion’s VP of enterprise strategy, to talk about the highly anticipated launch of the of the BlackBerry PlayBook rumored to be taking place April 10th. During their conversation the topic of video conferencing came up.
It was a known fact that the BlackBerry PlayBook would support video conferencing as the device has both front and rear facing cameras. We didn’t know, however, how video conferencing would be implemented on the PlayBook, i.e., some third party application like Skype, Adobe FlashTime, or Google Talk, etc. What Al found out during his interview was that, not only is RIM working on their own peer to peer video conferencing app for the PlayBook, but, that it will be released “very soon”…
The PlayBook will use a new, peer-to-peer video-conferencing app, not unlike Apple’s FaceTime video chat app, meant for consumer use, to enable BlackBerry video conferencing, according to Heit. And it’s expected to be released “very soon,” the RIM executive says, which suggests the app will launch along with the PlayBook.
I wonder if RIM’s new video conferencing application will in any way be an extension of BlackBerry Messenger, even if only in name? BBM has ridiculous brand awareness amongst BlackBerry users and non BlackBerry users alike and I wouldn’t be surprised at all if RIM were to put their video conferencing app under the BlackBerry Messenger banner.